The WordPress SEO Plugin by Yoast is the default SEO plugin for most WordPress sites. This talk will go beyond the basics and highlight some really cool advanced uses of the plugin.
Topics covered:
1. Using new Cornerstone Content feature
2. Creating optimal default title tags and meta descriptions at scale that are great for SEO
3. Integrating with Search Console data
4. Using new suggested Internal Links functionality
5. Optimizing XML sitemap settings for large or complex sites
6. Using Advanced part of the Yoast SEO meta box