[WordCamp ATX note: this is a replacement for a different topic that was in the Technical track. This talk is not intended as a technical discussion.]<\/p>\n
\u201cContent is King.\u201d Today this phrase is tossed around a lot to describe online content. But what exactly does it mean? For starters, it means quality. For the past decade, some bloggers have focused on areas other than quality \u2014 such as keyword stuffing and link-baiting, believing these tactics were the fast-track to success. But these tactics won\u2019t cut it now thanks to Google\u2019s algorithm updates and reader’s growing weariness with low-quality content. Now Google is looking for natural, in-depth, and high-quality content. What\u2019s more, humans are also looking for quality information. They want to find the good stuff in the ever-growing pile of words. This session will walk bloggers through nine ways they can give their content the royal treatment \u2014 and create blog posts that both humans and robots will love. Insights shared will include understanding how concepts like journalism, storytelling, point-of-view, and good old-fashioned grammar relate to creating the best possible blog content today.<\/p>\n","protected":false},"excerpt":{"rendered":"
[WordCamp ATX note: this is a replacement for a different topic that was in the Technical track. This talk is not intended as a technical discussion.] \u201cContent is King.\u201d Today this phrase is tossed around a lot to describe online content. But what exactly does it mean? For starters, it means quality. For the past … Continue reading Nine Ways to Give Your Blog Content the Royal Treatment \u2014 So Both Humans and Robots Will Love It<\/span>